My role at Pinstone sees me working on a range of client activities across the agricultural industry and includes campaign management, client liaison as well as editorial and digital content strategy and creation.
One of my proudest achievements is managing and delivering media briefing on a challenging topic and farm tour, to launch a new scheme for a client. This involved site selection, presentation management and speaker briefings, through to liaising with the press before, during and after the event.
A total of 16 members of the media and stakeholders attended the event, resulting in over 12 pieces of press coverage in target media outlets, including BBC Midlands Today and BBC Farming Today.
My interest in PR and marketing was sparked while studying for a BSc (Hons) in International Equine and Agricultural Business Management at the Royal Agricultural University.
Outside of work I’m a member of British Eventing, and I regularly enjoy competing my horse and spending time in the countryside with my three Labradors.